Color, imagination, and great energy have just hit the big screen.
The Bebeto brand (Otmuchów Group) has kicked off a new advertising campaign, combining a presence in Cinema City theaters with strong digital support. Gummies and Marshmallow treats become an invitation to spend time together—without limits, but with plenty of joy.

Consistent communication, positive emotions, and collaborations with TikTok creators demonstrate how to build a modern brand presence today. The campaign will run until mid-February 2026 and is shaping up to be truly… delicious. 🍬